In partnership with Next Model Management, Samsung Mobile put the GALAXY Note into the hands of highprofile models and fashion media to demonstrate the revolutionary device’s powerful capabilities within the context of a demanding real-life situation. Models and fashion industry icons used the GALAXY Note to create unique behind-the-scenes content which they shared with influential friends, millions of followers and prominent global media.
Using all high-profile fashion bloggers and social media as rescources, I was tasked to research and create a collaborative coffee-table-style PR book for Samsung. The book contents interestingly fused the latest release of technology, social media and fashion.
